Encyclopedias
Encyclopedia of Clothing and Fashion by Publication Date: 2005A survey of clothing, costume and fashion. Coverage includes the origins of clothing and body adornment, the development of fabrics and technologies, and the social meanings of dress, as well as representative costumes from a wide range of historical eras.
Encyclopedia of Major Marketing Campaigns by Publication Date: 2013This encyclopedia contains statistics and interviews, along with analysis of marketing campaigns and strategies.
Other Reference
Fashion, 150 Years: Couturiers, Designers, Labels by Call Number: GT596 .S4413 2010Publication Date: 2010
The Advertising Age Encyclopedia of Advertising by ISBN: 1579581722Publication Date: 2002Provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; discusses the key aspects of methodology, practice, strategy, and theory.
