Business Insights
- Type in the name of the company
- Make sure you are looking at at the parent company and not a subsidiary. The parent company has a ticker symbol in parentheses after the name.
- Read the "Company Chronology" and "Company History" for an overview of the company.
Article Databases
Passport for External Environment Analysis
- Passport (Euromonitor) This link opens in a new windowPassport is published in England and covers consumer industries and economic environment in most countries of the world. Section include;
* Economies; (1) Business Dynamics; (2) Economy Finance and Trade; (3) Sustainability
* Consumers: (1) Digital Consumer; (2) Households; (3) Income & Expenditure; (4) Life Styles; (5) Population.
- INSTRUCTIONAL VIDEOS: Passport User VideosThis will take you to a series of videos explaining how to use all Passport's features and resources. About halfway down the list is the video Industry, Economic and Consumer Landing Pages . This will be helpful as you explore information about the external environment in Passport.
eMarketer
- Insider Intelligence / eMarketer This link opens in a new windowInternational coverage of trends in marketing in various consumer industries. Includes profiles for most countries in the world. Provides reports, forecasts, articles and data graphics.
IBISWorld
- IBISWorld This link opens in a new windowU.S. and Global industry reports with information about (1) Supply Chain; (2) Industry Performance and Outlook; (3) Products and Markets; (4) Competitive Landscape; (5) Major Companies; (6) Operating Conditions; and (7) Key Statistics.